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Category: Printing

Expiration Labels Around the World: How Different Countries Mark Freshness

Recently updated on May 6th, 2025 at 10:44 pmWhenever people buy food and other perishable goods, they often check various labels on the packaging — brand names, nutrition facts, ingredients, and marks of authenticity. However, one label always stands out: the expiration date. This small yet crucial detail ensures food…

Mail Marketing in 2025: How are Direct Mail and Digital Mail Doing?

Digital mail vs. physical, direct mail. Some businesses think they must choose between these two mediums. Similarly, many articles compare and contrast them, only to say, “It’s up to the customer.” But why not use both? Instead of picking sides, let’s look at the trends for both and see how…

Die-Cut Postcards: A Quick Way to Double the Bang for Your Buck

Recently updated on October 28th, 2019 at 06:01 pm

“…Comedian Steven Wright tells a joke about a friend who sent him a postcard.
On the picture side, there was a beautiful shot of the planet earth as seen from outer space. On the address side was the message, ‘Wish you were here.’

Why Postcard Size Matters: Choosing Between a 4″ x 6″ and 5″ x 7″ card

Recently updated on June 9th, 2025 at 10:38 pm

Postcards – even a modest marketing budget can make use of them, but there are so many different postcard sizes, how do you choose? Let’s consider the two most popular sizes – the 4 x 6 and the 5 x 7.

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