Month: October 2019

Recently updated on October 17th, 2025 at 06:29 pm

Postcards come in a variety of sizes, each suited for different marketing or personal projects. Bigger postcards that grab attention are often used in Every Door Direct Mail (EDDM) campaigns. However, the classic 4″ x 6″ postcard still has plenty of charm, especially if you’re keeping costs in check. So, when should you go small and when should you size up to a 5″ x 7″ postcard? In this article, we’ll break down the advantages of both size options and share when to use them, so you can pick the postcard size that delivers the best results for your goals.