Custom Rack Cards

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Advertise effectively in high foot traffic areas with Rack Cards

Rack cards come in a standard 4” x 9” size that’s easy to display at your place of work or at other outlets of your choosing. Because they fit into standard-size literature displays and racks, you’ll find many uses for these attractive printed pieces. Print rack cards with a collage of eye-catching images on one side and use the reverse side to convey information. Or, print both sides in full color. Whatever design your mind can dream up, we can print!

A rack card is a hand-friendly format that potential customers instinctively reach for. Ours are printed on 100 lb. gloss cover paper or sturdy cardstock – regardless of the paper you choose, your rack cards will display well when placed in a literature rack. Our high-quality paper is a great canvas for your color photography and ensures that colors print true. We offer two types of finishes: a glossy UV coating or a matte finish.
It’s easy to design your own promotional piece using our online design center. It’s just one click to get started! If you prefer, you can choose to customize one of our designs. We also offer templates you can download to your computer and use to create custom designs in a variety of programs, including Photoshop, Illustrator, InDesign and Quark.

Features of Rack Cards

  • Durable rack cards substrates include 14 pt ultra thick stock and 100 lb. gloss cover
  • Print rack cards on one or two sides, in full color
  • Rack card measures 4” x 9”: a standard size for display racks
  • Choose between glossy UV coating and matte finish

Marketing Tips 

Rack cards provide a convenient format to promote at your place of business. This flexible format can be displayed lying flat or in a rack, by a cashier or on a desk or table. One of their great virtues is that they’re highly portable—not just for the customer, but also for you. Take yours with you and be ready whenever an opportunity for display presents itself.

The standard 4” x 9” size is meant to fit easily into a literature holder or rack. There are numerous types of organizations and events that use display racks to allow local businesses to promote themselves. Here are just a few that may be pertinent to your business:

  • Trade Shows
  • Government Buildings
  • Religious Meetings
  • Public Libraries
  • Hotels and Motels
  • Swap Meets

Let’s imagine you work in a business that appeals to tourists: you could work for a local attraction, in a historic location, at a restaurant or in a shop. To catch the eye of tourists, you need to print rack cards that are visually interesting, so you’ll need to find photos that show off your business.

Because your promotion may be partially obscured by other cards in a display, design your rack card so that your business name and your most engaging photo appear at the top. Remember that top area will always be seen when you leave them in literature displays at area hotels, motels, and tourist bureaus.


Is there an option to have the Rack Card corners rounded?

Asked by: Caleb
This option is not available on the website, but you can give us a call at 855-898-9870 so we can help you get a price for adding round corners to the rack cards.
Answered by: Vanne
Date published: 2020-09-18

Is it possible to print rack cards with a full bleed?

Asked by: Kelly K
Hi Kelly, Thank you for choosing Next Day Flyers for your printing needs. Bleed is one of our file requirements. We can definitely work on rack cards with full bleed. This is actually recommended to avoid white hairlines. You may add 1/8" added on each side. You may request digital proof too. Should you have further questions, please contact us through phone, live chat or email. Our customer service lines are open from Mondays through Fridays and between 5:00 AM and 7:00 PM PST.
Answered by: Cyrelle
Date published: 2021-07-12

Hi, I would like to get a quote for 4’ x 9’ direct mailing rack cards with 3 day printing turnaround and standard presorted mailing. Please let me know with all the fees included. What is the minimum quantity required?

Asked by: Ewa Ewa
Hi! Thank you for question! We can definitely help you with your printing and mailing needs! We need to get the full specifications of your potential print job for us to request for a mailing quote. We also need to verify if you have your own list of the addresses you need the rack cards to be mailed to. Please provide us the full specifications of your potential order so we can get you a quote. You can submit a custom quote request here:
Answered by: Skye
Date published: 2021-03-29

Do the rack cards come with the plastic display rack?

Asked by: Jay D
Great question. Our printed rack cards come by themselves. Display equipment is sold separately.
Answered by: Customer Care
Date published: 2021-07-21

is it possible to get card cuts on the rack card for business cards to be placed in?

Asked by: GIANNA
Absolutely! Business card slits would be a custom option for your printed rack cards. To get started on your free quote for custom printed rack cards with business card slits, please call at 855-898-9870 and ask to be transferred to our custom team.
Answered by: Customer Care
Date published: 2021-07-21
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Rated 5 out of 5 by from Great First Job Impression Ordered on 27th, paid extra for quick ship, they delivered on 29. Need that reliability. I will use again.
Date published: 2021-08-23
Rated 5 out of 5 by from Great rack cards! Fast service. Great product quality. Will definitely reorder.
Date published: 2020-07-05
Rated 5 out of 5 by from Next Day Flyers always provides a good product. I always get exactly what I ordered. No surprises, and fast!
Date published: 2020-06-23
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