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Category: Print Design

The Art of Design #14: Booklets

Booklets are tiny books or magazines which lay around in conference halls, offices and waiting rooms. They serve both marketing purposes and informational purposes and since they are usually filled with lots of elements, they need to look good and be informative in order to focus users’ attention and effectively convey the message.

We can help! Find tips, inspiration, resources and more in this week’s The Art of Design: Booklets.

The Art of Design #13: DVD Covers

Creative, alluring, magical, and downright wonderful art pieces. The DVD cover is really what will last when someone thinks of a movie marketing piece. It’s the item that the viewer keeps in their house, looks at everytime they watch the movie and reminds them why they love the movie in the first place. Make sure you are doing yours justice this week with a ton of inspiration, tutorials, free templates and more.

This week on The Art of Design: DVD Covers.

The Art of Design #12: Bookmarks

Bookmarks! Everyone’s favorite place holder is a great way to get your message across while being useful to a customer’s everyday life. They’ll see it at their most information absorbing and is one of the cheapest marketing tools you can invest in. So much creativity can be spent on these little guys beyond the typical rectangle, so that’s why this week we have brought you some great inspiration, tips & ideas for keeping your message in the eye of your customer; even if its in bed, on the subway or in the library… shhhhh.

This week on The Art of Design: Bookmarks.

The Art of Design #11: Door Hangers

Door hangers are a great way to announce yourself right where a person lives. The customer doesn’t have to go anywhere, you go to them! A great mass marketing tool comparable to flyers, but with the twist of reaching someone directly at their home with a much better chance that your message will be kept in their home for weeks or months; seen over and over again. Unlike direct mail, which sits in mailboxes, waiting to be picked up and brought in the house, door hangers wait on doorknobs, where they’re much more likely to receive special attention.

Learn how to make the best of this under-utilized direct marketing piece. This week on The Art of Design: Door Hangers.

What’s Next: Creative Ways to Use A Bookmark Other Than As A Bookmark

The venerable bookmark isn’t just good for marking your place in that book or magazine you’re reading. In fact, it appears that the book itself has been turned into “kindling” and the magazine into bird cage liner. People are reading less and viewing videos more.

The Art of Design #9: Tickets

This week’s Art of Design covers one of the most under-rated printed design piece, the Ticket. From concert tickets to movie tickets to tickets to a wedding, this fun way of record keeping can really give excitement to the person going to an event, before they even walk in the door. As well, it’s something they save for years, after they walk out of the door, to always remember the event. Why create something bland when it may end up in a scrap book 50 years from now!

That’s why we’ve focused on a variety of Ticket types with tutorials, design tips, tons of inspiration, and any resources that we could find to help you make the best joy-reminder you can! This week on The Art of Design: Tickets.

Funny Cartoon Business Cards from ‘The Simpsons’

I’m a superduper Simpsons fan. One of my favorite aspects of the show is the writers’ use of funny slogans on signs, invitations, billboards, and business cards. For this post, I’ve collected 10 pictures from ‘The Simpsons’. Most of these pics are of business cards of various characters. I also included a pic of Simpsons creator Matt Groening’s actual business card *and* a billboard for Dr. Nick Riviera. Maybe you could use some of these business card designs when designing your business card. Probably not. But maybe. Enjoy!