Valentine’s Day is fast approaching. It’s a reason for people to buy gifts for that special someone in their lives. It’s also a great opportunity for brands and retailers to present their merchandise in a way that complements this romantic occasion. Seasonal packaging elevates the gifting experience. Tap into your…
The homebrewing industry is an enormous one in which millions of Americans are buying up carboys, keggers, wort chillers, and getting stickers printed for their growlers and brown bottles. Here is a look at some labels produced by some truly artistic people.…
Postcards are a great way to reach out to customers and prospects with a short and motivating message that can drive sales. You already have (hopefully) a list of your current customers with which to create mailing labels. To get a list of prospects, you can buy one from a list vendor or if you are really clever, swap with a friend or associate in a related business for their list.
Postcards are such versatile marketing vehicles. They’re available in a wide variety of sizes. They can be mailed cheaply – some sizes qualify for deep discounts with bulk mailing. And they communicate instantly – they don’t have to be opened like a letter in an envelope.
Having a small budget for advertising shouldn’t discourage marketers from launching campaigns. You’d be surprised how some companies get away with unconventional marketing campaigns that yield outstanding results. These out-of-the-box methods are often referred to as guerilla advertising and they do wonders for small businesses. Here are five easy small…
Anyone looking for business calendar ideas can call me their friend. I make it my business to find the latest in the industry and I’ll be more than happy to share my discoveries. Why such a passion for calendar printing? Glad you asked. Calendars are arguably the best marketing tool…
The new year is almost here, so you know what that means—new calendars! New 2018 calendar designs are here. Every year talented graphic designers work their you-know-whats off designing creative new calendar designs for the upcoming year. Creating a theme for a set of 12 months is one of the…