Many purchasing agents who buy paper have adopted guidelines for paper selection which include evaluating the ecological impact and social responsibility of their paper suppliers.…
You’re invited to the 10th annual festival of all things letterpress. While a decade of Wayzgoose fun is definitely something worth celebrating, so is the School of Visual Concepts’ 40th birthday. Since 1971, SVC has been helping people learn the art and craft of design, copywriting, and for the last ten years, letterpress printing. So come join in and have a grand old time that’s been 40 years in the making. This is a free and family-friendly event.…
We had the privilege and opportunity to interview Victor Mera from Impress GDP for our new blog feature, The Business Card. Impress GDP has been a customer of ours for over seven years, and we’ve both learned from each other throughout the years. We truly value our relationship and are very excited to kick off our featured business segment with Impress GDP.
As a graphic designer, I am always trying to find the balance between my creativity and the strict guidelines that Print Service Providers (PSPs) require. Basically, I do not want to spend a lot of time on creating the perfect printed piece for my client, and then have to compromise the design so that it can be printed.
1. Don’t Forget Bleeds
When designs are printed they are usually printed on large sheets and then cut. The problem is, cutting is never exact so the edges of your design can end up with errors if the color and images are too close or don’t (bleed) over the edge.
When you start to design a printed publication, it is always important to have in mind what the final product will look like in your customer’s hands. An essential element of that design is the folding or finishing. What are the factors that one must consider when preparing a printed product that will need to be folded?
“…Comedian Steven Wright tells a joke about a friend who sent him a postcard.
On the picture side, there was a beautiful shot of the planet earth as seen from outer space. On the address side was the message, ‘Wish you were here.’