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Month: September 2025

Brochures vs. Booklets: Which Print Material Matches Your Goals?

Recently updated on November 10th, 2025 at 08:58 pmWhen it comes to print marketing, brochures and booklets are a complete package for promoting your brand. Both options provide the space, folds, and pages to share full details and information about your brand, products, and services, as well as why customers…

Booklets vs Catalogs: Offering a Full Promotional Package

Recently updated on November 5th, 2025 at 12:18 amPromotional print materials come in all shapes and sizes, each serving a unique purpose. Flyers and brochures are great for quick distribution at trade shows or public events. But when it comes to more exclusive settings like product launches, symposiums, or new-hire…

Everything You Need to Know About Flyers

Recently updated on October 16th, 2025 at 07:51 pmFlyers remain effective and relevant despite the prevalence of digital communications. Not only do these printed marketing materials offer a personal and tangible connection with readers, but they also deliver a highly focused message that’s different from online media’s information overload. Particularly…

Digital vs. Offset Printing: Which Method Wins for Booklets

Several factors come into play when it comes to promoting your brand using booklets. Designs, texts, and call-to-action are essential elements, while the printing costs, paper choices, and turnaround times are vital for its production and distribution. One key factor that usually shapes the outcome for both design and production…

Booklets vs Flyers: Which Works Best for Your Campaign?

Recently updated on October 30th, 2025 at 12:56 amPicture this: you’re planning a long-term promotional campaign over several weeks and wondering whether to include flyers or booklets in your promotional list. Choosing the right material to go with your marketing plans is a dilemma that many marketers look into, all…

A Guide to Booklet Typography (Fonts, Spacing, and Formatting)

Effective typography is a crucial design element in booklets and other printed materials meant to be read up close, as it promotes excellent readability, makes the message easy to understand, and creates a trustworthy and professional look. Typography is not just about picking the right font, but also about using…

4 Standard Bookmark Sizes: How to Pick the Right One

Bookmarks are not just a marking tool for readers—they also have creative marketing uses and deliver repeated brand exposure at a low cost. Moreover, most people perceive them as a practical gift rather than just a promotion, making it easy for businesses to distribute them to their target audience. Aside…

Everything You Need Before Ordering Postcards Online

Recently updated on October 30th, 2025 at 01:13 amEven in this day and age, postcards are still a reliable way to connect with clients and strengthen brand visibility. Businesses use them to share announcements, promote events, or keep their audience engaged. With today’s digital tools, ordering postcards online has become…