Finding The Right Fit: Standard Greeting Card Sizes for Every Campaign

Recently updated on December 10th, 2025 at 06:54 pm

 

Key Takeaways

• Greeting cards can help businesses in promoting the brand and reaching out to customers.
• Greeting cards come in different sizes and the ideal size for your campaign may vary depending on the fold and the length of your message
• Choosing the best greeting card size can elevate your campaign’s effectiveness and help strengthen your brand-customer connections.

Greeting cards are often used for birthdays, weddings, and celebrating milestones. But what was once a personal means to get in touch with friends and loved ones, greeting cards became popular in the professional setting over time. They’ve become a creative way for businesses to connect with people — companies sending a quick thank you, a warm hello, or a special note to their long-term customers and clients — all of which can be a great way to reconnect.

And the right card size can really set the tone. Every greeting card serves a purpose, from easy-to-mail options to larger cards that make a strong impression. If you’re planning to design one, let NextDayFlyers be your solid starting point, helping you print a range of greeting cards with standard sizes that fit any message or occasion perfectly.

The Standard Greeting Cards Sizes

Standard Sizes	Types of Greeting Cards	Design Ideas
4″ x 6″, Flat	The most common greeting card size. Mostly used for everyday greetings, birthdays, and simple invitations.	Its smaller layout suits clean, minimalist designs with space for handwritten notes that feel personal and genuine.
4.5″ x 6.25″ (A6), Flat	The slightly larger card, ideal for formal greetings, photos or portraits, and elegant invitations.	The extra space lets you balance text and images, making it perfect for heartfelt messages paired with high-quality photos.
5″ x 7″ (A7), Flat	A premium-looking greeting card size, perfect for weddings, graduations, and special occasions.	This larger greeting card size allows for bold letters and detailed visuals, making every message look grand and memorable.
8″ x 6″, Folds to 4″ x 6″	This size is a classic for folded greeting cards. It can also be great for invitations and gift cards with special codes.	The front usually highlights visuals or patterns, while the inside neatly presents messages and greetings.
10″ x 7″, Folds to 5″ x 7″ (A7)	This size, when folded into an A7 card, is best for premium greeting cards that exude elegance and exclusivity. Often used as formal greeting cards and VIP invitations.	The design is similar to standard folded cards, but often features luxury finishes and refined color tones for an elegant touch.

A Deep Dive to the Different Greeting Card Sizes

Flat Greeting Cards

4″ x 6″ Greeting Cards: The Classic Standard

• This size remains the most common and widely recognized format for postcards and greeting cards.
• Its compact layout makes it simple to design, easy to personalize, and perfect for handwritten notes or quick messages.

4.5″ x 6.25″ (A6) Greeting Cards: The Versatile Option

• The A6 size is commonly chosen for mass printing and distribution, making it ideal for seasonal greetings or promotional mailers.
• With slightly more room than the standard size, it balances visuals and text beautifully for a polished look.
• It’s also practical for direct mailing, as it fits most standard envelopes.

5″ x 7″ (A7) Greeting Cards: The Largest Standard

• The A7 format is a popular choice for premium cards, offering a larger canvas for creative and professional-quality designs.
• Its spacious layout allows for bold messages, elegant typography, and detailed images that truly capture special occasions.
• They’re often used for formal events like weddings, graduations, and milestone celebrations, because they add a touch of sophistication to any greeting.

Folding Greeting Cards

8″ x 6″ Greeting Cards: Folds to 4″ x 6″ Size

• This is the go-to format for the folding greeting cards used in both personal and promotional designs.
• The outer panels usually feature photos, artwork, or patterns that highlight the greeting card’s theme.
• Inside, there’s ample space for personal messages, positive notes, or thoughtful dedications that make the card feel more genuine.
• This folding card style also works well for gift cards or vouchers, offering a neat, elegant presentation.

10″ x 7″ Greeting Cards: Folds to 5″ x 7″ (A7) Size

• This larger folding card option provides a premium feel while staying perfectly suitable for easy mailing or display.
• Though the layout is similar to that of smaller folding cards, its larger size helps your message and design stand out more.
• This size is often used for high-end greetings, luxury branding, or event invitations. It also adds class and sophistication to any occasion.
• This card size is also a favorite for custom-printed invitations, giving recipients a clear sense of exclusivity and importance.

How to Choose these Greeting Card Sizes?

When to Go for Smaller Greeting Cards

Smaller greeting cards are perfect if you want to keep your message short, sweet, and easy to read. Their compact size makes them simple to handle, lightweight for mailing in bulk, and less costly to produce. You can also choose smaller sizes if you plan to send greeting cards to your customers frequently.

When are Larger Sizes the Perfect Choice?

Go for larger greeting cards if you want to catch your recipient’s attention and leave a strong impression, especially when displayed or pulled from the mailbox. Their wider layout also allows for either a lengthy message or a bolder, more expressive design. These sizes also add a premium touch to your messages, making them look refined and stand out beautifully.

When to Choose Folding Greeting Cards

Folding greeting cards are the top choice when you want your messages to look premium while also keeping your notes and messages personal and heartfelt. The fold offers privacy for written greetings while keeping the design elegant and organized. The folding greeting cards are also ideal if you are sending personal messages alongside gifts and souvenirs.

 

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Every greeting card size brings its own charm and has its own purpose, whether it’s a quick note of thanks or a heartfelt message. Still, these standard sizes only serve as a guide for your design; part of choosing the best size is knowing how you want to convey your message. Once you have your text or copy, you can now choose whether to go for smaller cards that keep things light and simple, or for larger ones that create a more thoughtful, memorable impression.

Start designing your greeting cards, and with NextDayFlyers printing them, you can quickly share your greetings and messages that will help reconnect your business with your clients and partners.