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Postcards – The Tweet of Direct Mail Marketing

Postcards – The Tweet of Direct Mail Marketing

Postcards – The Tweet of Direct Mail Marketing Direct Mail Marketing and Twitter may have more in common than you think. If you’ve used Twitter, you know it’s limited to 280 characters. Do you know why? The postcard. As the story goes, the character limit was dreamed up by Friedhelm…

Poster Power: The Explosive Effects of Poster Printing on Small Businesses

Poster Power: The Explosive Effects of Poster Printing on Small Businesses

December 13, 2017 Rafael Rivera

I use the same route going to work every day. And for the past month, I’ve been seeing a poster for a movie that’ll be shown in our local movie theater. I had no plans on seeing it but I gave in eventually. Poster printing has its subtle way of…

Funny Yard Signs: Are They Effective? (With Samples)

November 29, 2017 Rafael Rivera

Yard signs are unique marketing materials since most of them are voluntarily put up outside someone’s house or business. Yard signs are therefore an extension of a homeowner’s personality and beliefs. That’s why some people and businesses inject humor in their signs as a way to spread their message. But…

Using Signage to Promote Your Business During the Community Quarantine

How to Choose the Most Effective Signage

Using Signage to Promote Your Business During the Community Quarantine

July 5, 2017 Kevin Mark Rabida

Promoting your business and ongoing services may be tricky to navigate at this time, but it’s good old-fashioned printed signage that gets the job done. From banners to posters, yard signs to canvas prints, printed signage is the best at getting your message across. In fact, 50% of potential customers…

18 Quick Tips for Creating Effective Business Flyers

May 10, 2017 Kevin Mark Rabida

Though flyer marketing is relatively inexpensive and quite easy to do, marketing costs can build up over time. Small businesses are especially vulnerable to these costs. Thus, making an effective business flyer the first time around ensures that your invested resources hit the return on investment you need. So how…

5 of the Most Irresistible Marketing Ideas for Catering Business Owners

April 19, 2017 Kevin Mark Rabida

Catering is one competitive son of a bun! Starting a catering business means going to battle with hundreds of other caterers who are all trying to get the biggest bite out of the pie…If you’re cooking-up a new catering business, here are 5 catering and restaurant marketing ideas to help make your business the cream of the catering crop.…

30 Quick Tips for Effective Business Card Marketing

March 29, 2017 Kevin Mark Rabida

If you think that business card marketing involves merely taking out your card and giving it to anyone, you’re unfortunately mistaken. It takes a little creative thinking to get a much larger return on your investment. Making connections and building relationships is an art form. And you should always think…

8 Essential Digital Marketing Metrics You Need to Measure

March 8, 2017 Kevin Mark Rabida

Google Analytics is one of the most useful internet tools, especially when it comes to marketing. The digital marketing metrics that it provides gives useful insights on how your website, content, and social media campaigns are doing. It can also reveal opportunities that you can tap or areas that you…