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Month: September 2011

Featured Business: The Lazy Bandido

Quite a few of our customers are small businesses, entrepreneurs, start-ups, and home-based businesses. Our wide range of marketing tools and affordable prices combined with responsive customer care and rapid turnaround has proven to be a vital part of their operation.

Throughout the year, we ask our customers to learn how we can better serve them and help them operate more efficiently by delivering maximum value. Occasionally, we take the opportunity to shine a spotlight on one of the businesses that orders our products. Here’s one that made us smile.

Keep An Eye On Your Competition

In 1876, an inventor named Elisha Gray filed a patent for a “telephone” with the U.S. Patent Office. His was the 39th application received on February 14. He was stunned to learn that Alexander Graham Bell had filed a patent for a “telephone” on that very same day. However, Bell’s application was the fifth of the day and went on to be awarded the patent. …

Marketing in the Digital Age: Social Media Is An Equal Opportunity Marketing Medium

An impressive number of small businesses are involved in innovative marketing campaigns utilizing social media. These companies prove that making a splash in social media isn’t about the size of your budget — the only limits are creativity and a willingness to experiment.…

What’s Next: How to Create a Festive Holiday Care for Your Business

This is a great suggestion from Rachelle Harding because in just 16 weeks, the holidays of December will be upon us. When your business sends out holiday greeting cards to clients and maybe even prospects, it helps create a little bit of a relationship.

It helps differentiate your company from those that ignore the holidays. And companies of every size need a competitive edge to survive in these challenging economic times.

Graphic Design Roundup #46: Color Considerations in Logo Design and Branding

Colors add interest to everything we see. And, when used strategically, color can be an essential component in the design of a logo and the success of a brand. That’s why so many factors must be taken into consideration when selecting the colors for a logo or a brand.…