From Catering Connoisseurs to Retail Favorites: How Magnificent Morsels Spices Up Southern Elegance

Recently updated on October 23rd, 2025 at 04:26 pm

A mother’s dream. A daughter’s drive. A brand built on bold Southern flavor. 

What began as an aspiration of owning a small carryout restaurant has flourished into Magnificent Morsels, a culinary empire deeply rooted in what they call “Reimagined Southern Elegance”.

Spearheaded by chef Crystal Render since 2018, Magnificent Morsels developed a fresh take on classic Southern cooking.  Known for its high quality ingredients and unmistakenly bold flavors, Crystal describes her food as “all the Southern homestyle classics we know & love with an elevated twist!”

Today, the brand has evolved into three culinary divisions: Magnificent Morsels Catering, Magnificent Morsels Kitchen Collection (MMKitchen Collection), and Magnificent Morsels Restaurant & Bar.

MMKitchen Collection: Shaking Things Up in Retail

As Magnificent Morsels Catering scaled, Crystal brought her signature flavors to retail shelves, making reimagined Southern elegance more accessible to hungry customers. Enter the MMKitchen Collection: a line of spice blends that inspires bold, soulful meals at home. With seven flavors, each with low sodium, spicy, zero salt, and regular varieties, the collection offers something for every palate.

For Crystal, it all goes back to community. After establishing herself and her brand as a prestigious catering business in the Greater Cincinnati area, she knew a retail-ready product could serve her community in a different way. MMKitchen Collection spices empowers home cooks by simplifying meal prep and elevating everyday meals with ease.

Printed Promotions: A Secret Ingredient to Strong Retail Presence

Printed marketing materials play a vital role in supporting the growth of Magnificent Morsels. As Crystal puts it, “The flyers & labels we purchased give our company the professional look we need in order to grow & scale.”

Flyers proved to be a powerful tool for reaching both new and loyal customers, while thoughtfully designed labels helped build a strong retail presence for the MMKitchen Collection. Each of the seven blends features a distinct color, making it easy for shoppers to find their preferred flavor.

“I was very intentional about how I wanted them to look on the shelf and wanted the consumer to be able to pick out their preference very quickly from our color-coded system,” she explains.

With Magnificent Morsels on the rise, Crystal sees print as an important tool for increasing brand awareness and connecting with customers because “people will always respond to and support businesses that maintain quality standards throughout their branding.” It’s a way to keep the brand recognizable and trustworthy, even in new spaces.

How NextDayFlyers Sets the Standard for Small Businesses

“As a small business, being able to order and receive items quickly is a GAMECHANGER!” says Crystal.

And it’s not just because of the fast turnaround times and exceptional quality, but because NDF is able to anticipate clients’ needs and adapt quickly.

The one time she submitted an order with sizing issues, the team reached out immediately, custom-scaled the labels, and still delivered ahead of schedule. “They took the time to contact me directly and custom scale it to fit & still managed to get it to me quickly!”

A Print-Powered Retail Debut

Magnificent Morsels doesn’t just deliver a meal – it tells a story. And in retail, brand storytelling through product presentation is one way to stand out on a crowded shelf. With color-coordinated custom labels and a true passion for excellence, Crystal continues to inspire culinary creativity and connect with their community from the kitchen and beyond!

Ready to make your story unfold in print? NextDayFlyers can help.

 

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