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Twitter News: Twitter, Microsoft and Google Walk into a Bar…

29. October 2009

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So, Twitter, Microsoft, and Google, walk into a bar together. Then Google says, “Hey, Twitter, how about you let me use your data for my search engines?” And Microsoft says, “Yeah, great idea. How about it?” Twitter smiles and says, “Yes. Let’s do it.” All joking aside, according to the Increase Visibility blog, [...]

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10 Terrific Twitter Tools and Tips

3. September 2009

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  1. Twitter in Plain English - Video If you’re thinking about starting on Twitter this tells you what it is. Found on http://www.twitip.com   2. TweetBeep This free tool lets you put in keywords (such as your company name) so you get an email every time someone tweets [...]

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SEO Copy – Should You Live Life in the Long Tail?

27. August 2009

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Seducing search engines with Long Tail Keywords is something to consider when you’re writing copy. You know what I’m talking about, copy that waits for passing search engines then beckons, “Hey, Mr. Search Engine, Over Here, Over Here - I have exactly what that searcher is looking for!” Long tail search terms are important to [...]

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Color 101: What does Your Online Color Scheme Say to Customers?

20. August 2009

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What’s Next? This month’s topic “Color 101” comes from Philip A. Provins. Congratulations Philip! He just won a credit for 100 free business cards. Not sure? You’ve been designing web pages with blue because it’s your favorite color? Hmm, you might want to rethink your tactics. Why? “The Internet is the ultimate visual and [...]

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Twitter Copy – How to Write First-class Tweets

24. July 2009

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If you find yourself struggling to write First-class Tweets, for inspiration I give you the Top 10 Slogans of the Century1  Diamonds are forever (DeBeers) Just do it (Nike) The pause that refreshes (Coca-Cola) Tastes great, less filling (Miller Lite) We try harder (Avis) Good to [...]

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Postcards - The Tweet of Direct Mail Marketing

9. July 2009

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Twitter image by life xm What’s Next? This month’s topic “How to Use Mail like Twitter” comes from Matthew Orley of Copley, OH. Congratulations Matt! He just won a credit for 100 free business cards. Postcards - The Tweet of Direct Mail Marketing Direct Mail Marketing and Twitter may have more in [...]

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How to Write Edible Landing Page Copy

25. June 2009

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  When it’s good you can’t read just one Do you spend your days chatting about web copy? Obsessed about landing page copy? Consumed with A/B testing? Well, if you’re thinking that writing web copy doesn’t make your mouth water - it should! If you’re in business today, you need to know about landing page copy and [...]

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