{"id":85473,"date":"2026-10-30T16:55:01","date_gmt":"2026-10-30T23:55:01","guid":{"rendered":"https:\/\/www.nextdayflyers.com\/blog\/?p=85473"},"modified":"2026-10-30T16:55:01","modified_gmt":"2026-10-30T23:55:01","slug":"print-campaign-costs-an-agency-budgeting-guide","status":"publish","type":"post","link":"https:\/\/www.nextdayflyers.com\/blog\/print-campaign-costs-an-agency-budgeting-guide\/","title":{"rendered":"Print Campaign Costs: An Agency Budgeting Guide"},"content":{"rendered":"<main id='bde-main'><section class=\"bde-section-85473-102 bde-section\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-rich-text-85473-103 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">Print campaign budgets depend on the size, needs, and scope of each project. For advertising agencies, they need to consider both printing costs and the effort required to manage the campaign. Expenses might include design, revisions, proofing, shipping, and coordination.<\/span><span data-ccp-props=\"{&quot;335559685&quot;:-20,&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">How can agencies create a realistic budget without missing key costs? This article will show how to plan and manage print campaign budgets successfully.<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-104 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW213414741 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW213414741 BCX0\">What Affects Print Campaign Costs?<\/span><\/span><span class=\"EOP SCXW213414741 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-107 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">The cost of a print campaign depends on things like product details, how it\u2019s made, and how it\u2019s delivered. You should compare quotes from suppliers using the same specs to see exactly what each price covers.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Dimensions:<\/span><\/b><span data-contrast=\"none\"> Bigger print sizes often need more materials, which can raise production costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Quantity:<\/span><\/b><span data-contrast=\"none\"> Printing more pieces usually lowers the cost per item.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Paper Stock:<\/span><\/b><span data-contrast=\"none\"> The type, weight, and thickness of paper all affect the price.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Coatings:<\/span><\/b><span data-contrast=\"none\"> Adding protective or decorative coatings will increase production costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Folds:<\/span><\/b><span data-contrast=\"none\"> More complicated folding can mean extra production steps.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"6\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Finishes:<\/span><\/b><span data-contrast=\"none\"> Special touches like embossing or foil stamping will add to the cost.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"7\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Turnaround Time:<\/span><\/b><span data-contrast=\"none\"> Rushing production can lead to extra charges.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"26\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Delivery Requirements:<\/span><\/b><span data-contrast=\"none\"> How and where you ship, and how quickly it needs to arrive, all affect the final price.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><span data-contrast=\"none\">For direct mail campaigns, remember to include postage, mailing prep, and list services in your budget. Agency work like making changes, reviewing proofs, and working with vendors also adds to costs. Keeping track of these expenses, even if you\u2019re on a retainer, helps you give accurate estimates, set client expectations, and keep the project profitable.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-106 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW162654928 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW162654928 BCX0\">Build the Budget Around the Full Job<\/span><\/span><span class=\"EOP SCXW162654928 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-105 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">First, figure out what print materials you need, why you need them, how many you\u2019ll need, how they\u2019ll be distributed, and when they must be delivered. Knowing these details will help you set the right specs and estimate costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Next, use your usual costing method to estimate agency labor. Write down the project scope, set limits on revisions, clarify who approves what, and outline delivery plans. This helps everyone understand the pricing.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Finally, include a contingency budget to cover any unexpected issues. If your designs and quantities are already set, you might need a smaller buffer. But if the project still needs several approvals or changes, plan for a larger allowance.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-121 bde-rich-text breakdance-rich-text-styles\">\n<h3><span class=\"TextRun SCXW158989245 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW158989245 BCX0\">Sample A<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW158989245 BCX0\">gency<\/span> P<span class=\"NormalTextRun SCXW158989245 BCX0\">rint B<\/span><span class=\"NormalTextRun SCXW158989245 BCX0\">udget: Costs vs. R<\/span><span class=\"NormalTextRun SCXW158989245 BCX0\">evenue<\/span><\/span><span class=\"EOP SCXW158989245 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h3>\n<\/div><div class=\"bde-rich-text-85473-120 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">When planning a print campaign budget, remember to include both supplier costs and agency labor. Here\u2019s a straightforward example showing how an agency might estimate the cost of a <a href=\"https:\/\/www.nextdayflyers.com\/brochure-printing\/\">brochure<\/a> project and decide what to charge a client.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1184\" aria-rowcount=\"5\" aria-colcount=\"3\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"0\">\n<p><strong>Budget Item\u00a0<\/strong><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><strong>Sample Cost\u00a0<\/strong><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><strong>Description\u00a0<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Printing<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">$700<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Basic brochure production costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Shipping and taxes<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">$100<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Delivery fees and applicable taxes.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"4\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Agency labor<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">$400<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Eight hours of work at $50 per hour.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"5\">\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Estimated project cost<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">$1,200<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Total printing and agency expenses.<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">You can then add a $120 Contingency cost:<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1184\" aria-rowcount=\"3\" aria-colcount=\"3\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Estimated project cost<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">$1,200<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Total printing and agency expenses.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Contingency allowance<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">$120<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Extra budget for unexpected costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Total planning budget<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">$1,320<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Estimated cost, including contingency.<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Using this information, you can charge your client accordingly. Let\u2019s say client price is <\/span><b><span data-contrast=\"none\">$1800<\/span><\/b><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1184\" aria-rowcount=\"3\" aria-colcount=\"3\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Client price<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">\u00a0 $1,800<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Amount charged to the client.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Total planning budget<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">- $1,320<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Estimated cost, including contingency.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Remaining amount<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">$480<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><b><span data-contrast=\"auto\">Revenue left after planned costs.<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335559737&quot;:-20}\"><br \/><\/span><span data-contrast=\"none\">The remaining <\/span><b><span data-contrast=\"none\">$480<\/span><\/b><span data-contrast=\"none\"> makes up about <\/span><b><span data-contrast=\"none\">26.7%<\/span><\/b><span data-contrast=\"none\"> of revenue. Keep in mind, this amount is not net profit since there may be other business expenses to consider.<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-119 bde-rich-text breakdance-rich-text-styles\">\n<h3><span class=\"TextRun SCXW30049293 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW30049293 BCX0\">Markup vs. M<\/span><span class=\"NormalTextRun SCXW30049293 BCX0\">argin: <\/span><span class=\"NormalTextRun SCXW30049293 BCX0\">What's<\/span><span class=\"NormalTextRun SCXW30049293 BCX0\"> the D<\/span><span class=\"NormalTextRun SCXW30049293 BCX0\">ifference?<\/span><\/span><span class=\"EOP SCXW30049293 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h3>\n<\/div><div class=\"bde-rich-text-85473-118 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">Agencies also need to know how markup and margin impact their pricing. These two methods measure profitability in different ways, even if the project costs are the same.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1184\" aria-rowcount=\"5\" aria-colcount=\"3\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"0\">\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><strong>Markup\u00a0<\/strong><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><strong>Margins\u00a0<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">What it measures<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">How much is added to the project cost.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">How much revenue remains after costs.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Based on<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Total project cost.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Client selling price.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"4\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">Example<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">A $1,000 project sold for $1,250 has a 25% markup.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">The same project has a 20% margin.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"5\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">When to use<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">When setting a price above project costs.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"auto\">When evaluating how much revenue the agency keeps after measured costs.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For example, if an agency wants a 25% margin on a project that costs $1,000, it should charge about $1,333.33 instead of $1,250.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">These numbers are just examples and do not reflect NextDayFlyers pricing. Agencies should rely on their own cost estimates and accounting methods when creating quotes for clients.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-117 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW214710870 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW214710870 BCX0\">Reduce Costs by Changing the Right Variables<\/span><\/span><span class=\"EOP SCXW214710870 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-116 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">To lower print costs, start by picking specifications that match your project\u2019s needs. Think about whether you really need premium materials, special finishes, or custom sizes before you finish the design.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Order quantities based on your distribution plan and leave some room for extras. While ordering more can reduce the price per piece, it might raise your total costs.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Start planning production early so you can compare turnaround times and shipping choices. When you look at supplier quotes, remember to include delivery and handling fees to see the full cost of each option.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-115 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW4427955 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW4427955 BCX0\">Create a P<\/span><span class=\"NormalTextRun SCXW4427955 BCX0\">rint-Ready File Checklist Before Approva<\/span><span class=\"NormalTextRun SCXW4427955 BCX0\">l<\/span><\/span><span class=\"EOP SCXW4427955 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-114 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">Printing mistakes can cause extra production costs, shipping fees, and more work for the agency. To prevent reprints, you\u2019ll need a clear review process before giving production approval.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><strong>Key Areas to Review Before Printing\u00a0<\/strong><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">File Setup: Make sure the dimensions, bleed, resolution, color settings, and finishing details are correct.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Content: Double-check prices, dates, contact details, spelling, and any required disclosures.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Campaign Response: Test all QR codes, URLs, promo codes, and landing pages to make sure they work.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">Final Approval: Make sure you have the right artwork version and that client approval is documented before starting production.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">After the client approves, always compare the printer's proof with the final artwork. NextDayFlyers provides a <\/span><a href=\"https:\/\/www.nextdayflyers.com\/printing-services\/?utm_source=chatgpt.com\"><span data-contrast=\"none\">free proof service<\/span><\/a><span data-contrast=\"none\"> to check for common technical problems.<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-113 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW193788281 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW193788281 BCX0\">Test Campaign Links Before Printing<\/span><\/span><span class=\"EOP SCXW193788281 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-112 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">Test all campaign tracking elements before you send files to print. Make sure QR codes work at their actual size, check that URLs open correctly on mobile, and confirm that online forms, checkout pages, and booking links are working.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Ask your reporting team to make sure campaign tags and promotional codes are set up correctly so you can track leads and sales accurately.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">If you\u2019re running a direct mail campaign, plan for extra time to prepare mailings and for postal delivery. The <\/span><b><span data-contrast=\"none\">direct mail campaign tracking guide<\/span><\/b><span data-contrast=\"none\"> shows how to link responses to leads, sales, and client reports.\u00a0<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Also, keep in mind that sending <a href=\"https:\/\/www.nextdayflyers.com\/postcard-printing\/standard-postcards.php\">postcards<\/a> to your agency is different from mailing them straight to recipients.<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-111 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW72916465 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW72916465 BCX0\">Recheck the Estimate When the Scope Changes<\/span><\/span><span class=\"EOP SCXW72916465 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-110 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">If the quantity, artwork, or delivery requirements change, project costs and schedules may be affected. Before agreeing to any requests, check what extra work is needed and ask suppliers for new quotes if needed.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Let the client know about any price changes and get their approval before moving forward.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Once the project is finished, compare your estimated costs with the actual printing expenses and agency hours. Look for patterns, like extra revisions or longer proof reviews, and use what you learn to make future print campaign budgets more accurate.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-109 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW50323859 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW50323859 BCX0\">Connect Campaign Spending to Results<\/span><\/span><span class=\"EOP SCXW50323859 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-123 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">A detailed print campaign budget helps agencies see how well their campaigns are working. For <a href=\"https:\/\/www.nextdayflyers.com\/postcard-printing\/direct-mail-postcards.php\">direct mail<\/a>, this usually covers printing, postage, mailing lists, design, and landing page development.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Decide which expenses count towards the campaign\u2019s total cost before you measure results. This way, your reports stay consistent when you calculate customer acquisition costs and return on investment.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Agencies can then compare what they spent on campaign responses, qualified leads, and sales. These insights show which strategies work best and where to focus future budgets.<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<\/div><div class=\"bde-rich-text-85473-125 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW10864012 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW10864012 BCX0\">Frequently Asked Questions<\/span><\/span><span class=\"EOP SCXW10864012 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-frequently-asked-questions-85473-124 bde-frequently-asked-questions\">\n      <div class=\"bde-faq__item\">\n      <h3 class=\"bde-faq__title-tag\">\n       <button id=\"bde-faq-124-button-1\" aria-expanded=\"false\" aria-controls=\"bde-faq-124-1\" class=\"bde-faq__question js-faq-item\">\n          <span class=\"bde-faq__title\">What should an agency include in a print estimate?<\/span>\n                           <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--inactive\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\">\n<path d=\"M31 12h-11v-11c0-0.552-0.448-1-1-1h-6c-0.552 0-1 0.448-1 1v11h-11c-0.552 0-1 0.448-1 1v6c0 0.552 0.448 1 1 1h11v11c0 0.552 0.448 1 1 1h6c0.552 0 1-0.448 1-1v-11h11c0.552 0 1-0.448 1-1v-6c0-0.552-0.448-1-1-1z\"\/>\n<\/svg>\n                            <\/div>\n         \t  <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--active\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"\/><\/svg>\n                            <\/div>\n                  <\/button>\n      <\/h3>\n      <div role=\"region\" aria-labelledby=\"bde-faq-124-button-1\" id=\"bde-faq-124-1\" class=\"bde-faq__answer\">\n        <div class=\"bde-faq__answer-content\">\n            <div class=\"breakdance-rich-text-styles\"><p><span class=\"TextRun SCXW27781065 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW27781065 BCX0\">List the agreed print materials, specifications, quantity, agency scope, production costs, delivery charges, and other costs. Also mention revision limits, who approves what, and any costs that are not yet confirmed.<\/span><\/span><\/p><\/div>\n\n                    <\/div>\n      <\/div>\n    <\/div>\n      <div class=\"bde-faq__item\">\n      <h3 class=\"bde-faq__title-tag\">\n       <button id=\"bde-faq-124-button-2\" aria-expanded=\"false\" aria-controls=\"bde-faq-124-2\" class=\"bde-faq__question js-faq-item\">\n          <span class=\"bde-faq__title\">Is ordering more always cheaper?<\/span>\n                           <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--inactive\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\">\n<path d=\"M31 12h-11v-11c0-0.552-0.448-1-1-1h-6c-0.552 0-1 0.448-1 1v11h-11c-0.552 0-1 0.448-1 1v6c0 0.552 0.448 1 1 1h11v11c0 0.552 0.448 1 1 1h6c0.552 0 1-0.448 1-1v-11h11c0.552 0 1-0.448 1-1v-6c0-0.552-0.448-1-1-1z\"\/>\n<\/svg>\n                            <\/div>\n         \t  <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--active\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"\/><\/svg>\n                            <\/div>\n                  <\/button>\n      <\/h3>\n      <div role=\"region\" aria-labelledby=\"bde-faq-124-button-2\" id=\"bde-faq-124-2\" class=\"bde-faq__answer\">\n        <div class=\"bde-faq__answer-content\">\n            <div class=\"breakdance-rich-text-styles\"><p><span class=\"NormalTextRun SCXW153508953 BCX0\">Ordering more can lower the price per item, but it might raise the total cost and create unused, excess materials. <\/span><span class=\"NormalTextRun SCXW153508953 BCX0\">Make sure the savings are worth it based on what the client can actually use.<\/span><\/p><\/div>\n\n                    <\/div>\n      <\/div>\n    <\/div>\n      <div class=\"bde-faq__item\">\n      <h3 class=\"bde-faq__title-tag\">\n       <button id=\"bde-faq-124-button-3\" aria-expanded=\"false\" aria-controls=\"bde-faq-124-3\" class=\"bde-faq__question js-faq-item\">\n          <span class=\"bde-faq__title\">What should the client approve before printing?<\/span>\n                           <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--inactive\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\">\n<path d=\"M31 12h-11v-11c0-0.552-0.448-1-1-1h-6c-0.552 0-1 0.448-1 1v11h-11c-0.552 0-1 0.448-1 1v6c0 0.552 0.448 1 1 1h11v11c0 0.552 0.448 1 1 1h6c0.552 0 1-0.448 1-1v-11h11c0.552 0 1-0.448 1-1v-6c0-0.552-0.448-1-1-1z\"\/>\n<\/svg>\n                            <\/div>\n         \t  <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--active\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"\/><\/svg>\n                            <\/div>\n                  <\/button>\n      <\/h3>\n      <div role=\"region\" aria-labelledby=\"bde-faq-124-button-3\" id=\"bde-faq-124-3\" class=\"bde-faq__answer\">\n        <div class=\"bde-faq__answer-content\">\n            <div class=\"breakdance-rich-text-styles\"><p><span class=\"TextRun SCXW173876960 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW173876960 BCX0\">Get approvals on the final content, artwork, specs, quantity, cost, and delivery plan. Keep a record of what was approved and who gave the approval.<\/span><\/span><\/p><\/div>\n\n                    <\/div>\n      <\/div>\n    <\/div>\n      <div class=\"bde-faq__item\">\n      <h3 class=\"bde-faq__title-tag\">\n       <button id=\"bde-faq-124-button-4\" aria-expanded=\"false\" aria-controls=\"bde-faq-124-4\" class=\"bde-faq__question js-faq-item\">\n          <span class=\"bde-faq__title\">How can agencies manage multiple print projects under one client budget? <\/span>\n                           <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--inactive\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\">\n<path d=\"M31 12h-11v-11c0-0.552-0.448-1-1-1h-6c-0.552 0-1 0.448-1 1v11h-11c-0.552 0-1 0.448-1 1v6c0 0.552 0.448 1 1 1h11v11c0 0.552 0.448 1 1 1h6c0.552 0 1-0.448 1-1v-11h11c0.552 0 1-0.448 1-1v-6c0-0.552-0.448-1-1-1z\"\/>\n<\/svg>\n                            <\/div>\n         \t  <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--active\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"\/><\/svg>\n                            <\/div>\n                  <\/button>\n      <\/h3>\n      <div role=\"region\" aria-labelledby=\"bde-faq-124-button-4\" id=\"bde-faq-124-4\" class=\"bde-faq__answer\">\n        <div class=\"bde-faq__answer-content\">\n            <div class=\"breakdance-rich-text-styles\"><p><span class=\"TextRun SCXW3713400 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW3713400 BCX0\">Set a budget for each project and track spending separately. This way, you can manage funds for each job without <\/span><span class=\"NormalTextRun SCXW3713400 BCX0\">impacting<\/span><span class=\"NormalTextRun SCXW3713400 BCX0\"> other campaigns.<\/span><\/span><span class=\"EOP Selected SCXW3713400 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:0}\">\u00a0<\/span><\/p><\/div>\n\n                    <\/div>\n      <\/div>\n    <\/div>\n      <div class=\"bde-faq__item\">\n      <h3 class=\"bde-faq__title-tag\">\n       <button id=\"bde-faq-124-button-5\" aria-expanded=\"false\" aria-controls=\"bde-faq-124-5\" class=\"bde-faq__question js-faq-item\">\n          <span class=\"bde-faq__title\">Can agencies combine different print products into one campaign?<\/span>\n                           <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--inactive\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\">\n<path d=\"M31 12h-11v-11c0-0.552-0.448-1-1-1h-6c-0.552 0-1 0.448-1 1v11h-11c-0.552 0-1 0.448-1 1v6c0 0.552 0.448 1 1 1h11v11c0 0.552 0.448 1 1 1h6c0.552 0 1-0.448 1-1v-11h11c0.552 0 1-0.448 1-1v-6c0-0.552-0.448-1-1-1z\"\/>\n<\/svg>\n                            <\/div>\n         \t  <div aria-hidden=\"true\" class=\"bde-faq__icon bde-faq__icon--active\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"\/><\/svg>\n                            <\/div>\n                  <\/button>\n      <\/h3>\n      <div role=\"region\" aria-labelledby=\"bde-faq-124-button-5\" id=\"bde-faq-124-5\" class=\"bde-faq__answer\">\n        <div class=\"bde-faq__answer-content\">\n            <div class=\"breakdance-rich-text-styles\"><p><span class=\"TextRun SCXW78912848 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW78912848 BCX0\">Yes. Agencies can group brochures, flyers, postcards, and other materials into one campaign. This keeps branding and messaging consistent across all channels.<\/span><\/span><\/p><\/div>\n\n                    <\/div>\n      <\/div>\n    <\/div>\n  \n<\/div><div class=\"bde-rich-text-85473-122 bde-rich-text breakdance-rich-text-styles\">\n<h2><span class=\"TextRun SCXW184436774 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW184436774 BCX0\">Price the Specifications Before Quoting the Client<\/span><\/span><span class=\"EOP SCXW184436774 BCX0\" data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/h2>\n<\/div><div class=\"bde-rich-text-85473-108 bde-rich-text breakdance-rich-text-styles\">\n<p><span data-contrast=\"none\">Planning your print campaign budget helps you keep projects on track, earn your clients\u2019 trust, and protect your profits. When you know your costs and priorities, it\u2019s easier to make smart choices and handle future campaigns with confidence.\u00a0<\/span><span data-ccp-props=\"{&quot;335559737&quot;:-20}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Check out <\/span><a href=\"https:\/\/www.nextdayflyers.com\/\"><span data-contrast=\"none\">NextDayFlyers\u2019 printing options<\/span><\/a><span data-contrast=\"none\"> to find materials, specs, and prices that match your goals and budget.<\/span><\/p>\n<\/div><\/div>\n<\/section><\/main>","protected":false},"excerpt":{"rendered":"<p>Learn what elements can affect a print product\u2019s price. Discover ways you can efficiently price your marketing prints and learn how to calculate and manage costs.<\/p>\n","protected":false},"author":59,"featured_media":85491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[4125],"tags":[],"class_list":["post-85473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-print-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/85473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/comments?post=85473"}],"version-history":[{"count":5,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/85473\/revisions"}],"predecessor-version":[{"id":85489,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/85473\/revisions\/85489"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/media\/85491"}],"wp:attachment":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/media?parent=85473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/categories?post=85473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/tags?post=85473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}