{"id":81302,"date":"2020-07-15T23:04:25","date_gmt":"2020-07-16T06:04:25","guid":{"rendered":"https:\/\/ndf-blog.nextdayflyers.com\/blog\/?p=81302"},"modified":"2026-08-14T16:17:08","modified_gmt":"2026-08-14T23:17:08","slug":"quick-fire-questions-average-sucks","status":"publish","type":"post","link":"https:\/\/www.nextdayflyers.com\/blog\/quick-fire-questions-average-sucks\/","title":{"rendered":"Quick-Fire Questions: Average Sucks"},"content":{"rendered":"
\n \n \n\t\n\n\n\n
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Being your own worst critic can go a multitude of ways, possibly including you taking it as a challenge, so you push yourself to be exemplary, or you succumb to the pressure and settle for average. Either way, science encourages you to stop being so hard on yourself<\/a>.<\/p>\n

Without having to fixate on failure \u2014 or worse, fear it \u2014 you can turn that spark of motivation for a better, happier life into a mindset of self-empowerment with the right tools and professional guidance. Something Michael Bernoff and his new book can help you with.<\/p>\n<\/div>

\nAverage Sucks\n<\/h2>
\n

Released on May 26, Michael Bernoff\u2019s Average Sucks shot straight to the top of Amazon\u2019s bestseller list.<\/p>\n

I\u2019m with you; I\u2019ve also wondered what makes this book a worthy read.<\/p>\n

Luckily, Debra Bernoff of the Human Communications Institute graciously answered some questions and provided insights on what sets Average Sucks apart from other personal development tools.<\/p>\n

\"Michael<\/p>\n<\/div>

\nQuick-Fire Questions\n<\/h2>
\n

What is Average Sucks about?\u00a0<\/strong><\/p>\n

\n

\"Average Sucks helps the reader understand why they\u00a0<\/span><\/span>don\u2019t<\/span><\/span> get what they want in\u202flife and what to do about it.<\/span><\/span>\"<\/span><\/p>\n<\/blockquote>\n

Tell us more about the author. What should we know about Michael?<\/strong><\/p>\n

\n

\u201cMichael is a speaker, coach and founder of the Human Communications Institute which offers courses, seminars and programs to assist people in improving their communication.<\/p>\n

Over 15 years ago, Michael Bernoff got called out for not living up to his potential and it bothered him. But rather than shrinking from the challenge, he chose to step up and solve a problem he saw in the personal development industry. This quest led him to develop Human Interaction Technology, which moves society forward through the power of communication.<\/p>\n

Michael has spent his past 20-year career dedicated to creating rapid and lasting change in people\u2019s lives. He works with entrepreneurs, athletes, executives, and Fortune 500 companies offering courses, live events, and leadership training for those who want to achieve a life beyond limits.\u201d<\/p>\n<\/blockquote>\n

What were the biggest challenges for him in the industry and how did he overcome them?\u202f<\/strong><\/p>\n

\n

\u201cThe biggest challenge in our industry is competing with the idea that massive action is required to get results.<\/p>\n

Most people want a quick fix, the easy way - a magic pill if you will. Michael\u2019s entire philosophy is based on the concept that your internal communication drives your behavior and as you improve your communication, you will raise your personal average and achieve consistent, steady progress.<\/p>\n<\/blockquote>\n

Debra shares that Michael\u2019s inspiration for the book stems from the desire to expand the reach of the Average Suck\u2019s message to more people around the world and not limit their audience to the viewers and listeners of his podcast.\u00a0<\/span><\/span>\u00a0<\/span>
<\/span>\u00a0<\/span>
<\/span>Speaking of which\u2026\u00a0<\/span><\/span>\u00a0<\/span><\/p>\n

Michael also hosts his own podcast,\u00a0The Average Sucks Show<\/i>.\u00a0W<\/strong>hat does he talk about?<\/strong>\u00a0<\/span>\u00a0<\/span><\/p>\n

\n

\u201cOn the Average Sucks podcast,\u202fMichael shares ideas, and tools to assist the viewers\/listeners in raising their personal average so they can live the life they truly want to live. He talks with guests that have a powerful story to share about breaking out of average life and living a life of leadership and happiness.\u201d<\/p>\n<\/blockquote>\n<\/div>\"Michael

\n

Going back to the book, can you share with us a success story that would encourage others to grab a copy?<\/strong><\/p>\n

\n

\u201cWe\u2019ve been overwhelmed and pleased with the feedback and reception we\u2019ve received thus far. We have a community on Facebook where people that are reading the book can share progress and results\u202fand every day, we read about progress someone has made.<\/p>\n

The most recent story we heard was just yesterday, where a hockey coach in New Jersey read the book and then purchased 20 copies to share with his hockey team for them to read at the beginning of the season as\u202fpart of their training.<\/p>\n

To us, reaching high school kids with these concepts, thinking patterns, and mindset at such an early age is a huge\u202faccomplishment and will make an impact on the world as they head into adulthood.\u202f\u201d<\/p>\n<\/blockquote>\n

\"Average<\/p>\n

In addition to the book\u2019s amazing content and aspirational message, Debra credits their strong pre-promotional efforts as a huge contributing factor to the book\u2019s commercial success. The custom boxes they ordered from NextDayFlyers also played a role in making an impact through powerful packaging.<\/p>\n

Thank you for printing your custom boxes with\u00a0us, how was your experience?\u00a0<\/strong><\/p>\n

\n

\"Absolutely amazing. I\u2019ve\u00a0ordered two times and each time I had a question about my order and received prompt responses that were helpful.<\/p>\n

My delivery was earlier than anticipated and packaged very carefully. Not one item was unusable from my order. I\u2019ve ordered thousands and thousands of promo items over the years and I almost never get a package without one of the items being unusable.\"<\/p>\n<\/blockquote>\n

\"Average<\/p>\n

Looking for fast and reliable custom box printing<\/strong><\/a>?
Shop NextDayFlyers today!<\/p>\n

How do the custom boxes help in your marketing efforts?\u202f<\/strong><\/p>\n

\n

\u201cWe\u2019ve created a gift box with Average Sucks logo items that we pack in the box, along with a signed copy of the book Average Sucks. People have been thrilled as they receive their package and have posted pictures and videos of it all over social media, expanding our brand awareness.\u201d<\/p>\n<\/blockquote>\n

In preparing for\u00a0<\/span><\/span>the<\/span><\/span>\u00a0book launch,\u00a0<\/span><\/span>they<\/span><\/span>\u00a0sent out advanced copies to friends, family<\/span><\/span>,<\/span><\/span>\u00a0and peers.<\/span><\/span>\u00a0But r<\/span><\/span>ather than sending just the book,\u00a0<\/span><\/span>Debra and\u00a0<\/span><\/span>the\u00a0<\/span><\/span>Average S<\/span><\/span>ucks team<\/span><\/span>\u00a0sought to make an impact<\/span><\/span>ful packaging and experience\u00a0<\/span><\/span>and looked to\u00a0<\/span><\/span>NextDayFlyers<\/span><\/span>\u00a0to\u00a0<\/span><\/span>fulfill<\/span><\/span>\u00a0that need.<\/span><\/span>\u00a0<\/span><\/p>\n

\n

\u201cThe ability to create a custom box with custom messaging was exactly what we wanted! How many times have you opened a box and the first thing you see is a message that says \u201cYou are Not Here to Be Like Everyone Else.\u201d\u202fThat is powerful, and it\u2019s true.<\/p>\n

I\u2019ve had a ton of people asking me \u201cWHERE DID YOU GET THAT BOX!\u201d ever since and I\u2019m happily referring them to NextDayFlyers.\u201d<\/p>\n<\/blockquote>\n

\"average<\/p>\n<\/div>

\n

For many of us who needs that push to break free from complacency and discover a happier, fulfilled versions of ourselves \u2013 Average Sucks could very well be what we need.<\/p>\n

Grab your copy today. Visit www.averagesucks.com<\/a> to learn more. You can also join the Average Sucks Facebook community<\/a> to meet and connect with other readers.<\/p>\n

Do you want to share your NextDayFlyers story?<\/em>
Email us at onecommunity@nextdayflyers.com<\/a>\u00a0<\/em><\/p>\n<\/div><\/div>\n<\/section><\/main>","protected":false},"excerpt":{"rendered":"

Being your own worst critic can go a multitude of ways, possibly including you taking it as a challenge, so you push yourself to be exemplary, or you succumb to the pressure and settle for average. Either way, science encourages you to stop being so hard on yourself. Without having to fixate on failure \u2014 […]<\/p>\n","protected":false},"author":82,"featured_media":81303,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[4128],"tags":[4018],"class_list":["post-81302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-highlights","tag-custom-boxes"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/81302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/comments?post=81302"}],"version-history":[{"count":5,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/81302\/revisions"}],"predecessor-version":[{"id":85164,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/posts\/81302\/revisions\/85164"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/media\/81303"}],"wp:attachment":[{"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/media?parent=81302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/categories?post=81302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nextdayflyers.com\/blog\/wp-json\/wp\/v2\/tags?post=81302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}