{"id":75248,"date":"2017-11-29T00:00:00","date_gmt":"2017-11-29T07:00:00","guid":{"rendered":"https:\/\/ndf-blog.nextdayflyers.com\/blog\/?p=75248"},"modified":"2026-08-10T00:26:29","modified_gmt":"2026-08-10T07:26:29","slug":"32-funny-home-and-business-yard-signs","status":"publish","type":"post","link":"https:\/\/www.nextdayflyers.com\/blog\/32-funny-home-and-business-yard-signs\/","title":{"rendered":"Funny Yard Signs: Are They Effective? (With Samples)"},"content":{"rendered":"
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Yard signs are unique marketing materials since most of them are voluntarily put up outside someone\u2019s house or business. Yard signs are therefore an extension of a homeowner\u2019s personality and beliefs. That\u2019s why some people and businesses inject humor in their signs as a way to spread their message.<\/p>\n

But does adding humor to yard signs do more harm than good?<\/p>\n<\/div>\"Pros

\nThe Negatives\n<\/h2>
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An argument could be made that being clear and straightforward is the right way to go. Humor, after all, can be subjective. What you might find funny may not be the case for the rest of the neighborhood If your jokes fail to hit the mark, you may just end up offending others.<\/p>\n

John Caples<\/a>, who was an expert at direct-response marketing and the man who wrote books like \u201cTested Advertising Methods\u201d (1932) and \u201cAdvertising Ideas\u201d (1938) had debunked the use of humor in advertising. He once said, \u201conly half the people in this country have a sense of humor, and clever ads seldom sell anything.\u201d Although, that could have been a product of the times and not reflective of our society today.<\/p>\n<\/div>

\nThe Positives\n<\/h2>
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The primary reason why people choose to be funny with their signs is that many find professional-looking marketing materials boring. On the other hand, when done right, funny signs can have positive effects. In an article published by Inc.com called\u00a0The Case for Humor<\/a>, they stated three positive effects of adding humor in marketing:<\/p>\n