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Tag: Travel

Sweet Spot #21: Champagne Taste on a Beer Budget

I, like most people, am guilty of what some call “champagne taste on a beer budget” or “eyes bigger than her stomach” or “expensive” or simply “living beyond her means”. It’s a heavy load to bear, especially without help from trust funds or doctor salaries. Lately, with the help of a growing number of discount shopping sites, made popular by Groupon, shopping has become much more accessible, affordable, easier and less stressful than outlets and Ross. No more buying generic or fake to get the deal; we want the real deal, the name brand!

5 Tips for Creating a Travel Brochure

1. Include Powerful Imagery

When it comes to vacations and traveling its all about visualization. People dream of sandy beaches, palm trees and ocean water. Your travel brochure should play into the dreams and desires of people looking to escape the daily work grind for a few days so they can relax at their favorite vacation destination.  Use images that will inspire emotion and help readers of your brochure picture themselves at their dream destination.