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Tag: business greeting cards

Why You Should be Gung-ho about Greeting Cards

Greeting cards stand out among the reams of junk mail we all receive. They are nice to look at (when done well), are a quick read, and make us feel good – perhaps because we associate them with happy announcements like weddings and parties.

According to a Hallmark Business Expressions survey, about two-thirds of the people said that when businesses send greeting cards showing “appreciation for a purchase or referral, the consumers are more likely to do business with the company again. Almost 75% said that they appreciate the gesture and they feel like the company really cares about them.”