Press "Enter" to skip to content
Skip to main content
33 Checkpoints: quality printing at the speed you need.
Next Day Flyers: Online Printing Services
855-898-9870
Next Day Flyers: Online Printing Services
All Products

Category: Marketing Tips

15 Customer Care Tips for Responding to the Voice of Your Customer

15 Customer Care Tips for Responding to the Voice of Your Customer

June 17, 2010 NextDayFlyers

Recently updated on October 19th, 2017 at 12:46 am

Capturing the voice of the customer refers to understanding a customer’s expectations, preferences, and dislikes.1Often, there is a disconnect between how a company thinks they are doing, and how they are really doing in the eyes of their customers. Several years ago a Bain & Company survey took a look at how common it is that companies misread their markets.2 Out of the 362 firms, they surveyed 80% felt they were delivering a “superior experience” to their customers. But when customers were interviewed, only 8% of the companies were rated as delivering a superior experience.2

Read More15 Customer Care Tips for Responding to the Voice of Your Customer

6 Tips and 6 Topics for Online Press Release Marketing

May 6, 2010 NextDayFlyers

Recently updated on February 8th, 2021 at 07:13 pm

Press Releases used to be information communicated straight to the press – information that was “newsworthy.” Now, however, you don’t have to wait for TV Network A to come to you. Any person, or any company, can create an online press release in order to increase brand or product exposure.1 Press releases are a dynamite way to improve your SEO and drive some traffic.

Read More6 Tips and 6 Topics for Online Press Release Marketing
On the Go Mother’s Day Marketing

On the Go Mother’s Day Marketing

April 30, 2010 NextDayFlyers

Recently updated on November 5th, 2017 at 11:29 pm

Mother’s Day is certainly a large holiday as far as marketing is concerned but, believe it or not, it was not invented by retailers. In fact, Mother’s Day celebrations have been going on in one form or another, for a very long time. One of the earliest celebrations (that we know of) was the annual spring festival in ancient Greece that was dedicated to Rhea, mother to many deities. The ancient Romans had a holiday that was dedicated to Juno during which mothers usually received gifts. Europe has had a number of long standing traditions where a specific Sunday was set aside to honor mothers such as Mothering Sunday.

Read MoreOn the Go Mother’s Day Marketing

How to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 3)

April 8, 2010 NextDayFlyers

Recently updated on February 8th, 2021 at 07:12 pm

Next Day Flyers Blog Series:
Part 3: Regarding Your Competition – Landing Page Dos and Don’ts

When you think about developing landing pages, don’t focus on creating more simply for the sake of more. What you want is to aim for landing pages that give you higher conversion rates. If you’re using PPC (pay-per-click advertising) you might expect a rough average of around 3% in conversions. Some industries seem to routinely get higher conversion rates, others (such as high ticket items) usually get far less. But whatever rate of conversion you get now is your baseline. That means your goal should be to improve on that number no matter what your industry average. To create the strongest landing page possible, there are certain things you want to make sure to include and other things you want to avoid.

Read MoreHow to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 3)

How to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 2)

April 2, 2010 NextDayFlyers

Recently updated on February 8th, 2021 at 07:09 pm

Next Day Flyers Blog Series:
Part 2: Design Tips for Landing Pages that Sell

When you think about developing landing pages, don’t focus on creating more simply for the sake of more. What you want is to aim for landing pages that give you higher conversion rates. If you’re using PPC (pay-per-click advertising) you might expect a rough average of around 3% in conversions. Some industries seem to routinely get higher conversion rates, others (such as high ticket items) usually get far less. But whatever rate of conversion you get now is your baseline. That means your goal should be to improve on that number no matter what your industry average. To create the strongest landing page possible, there are certain things you want to make sure to include and other things you want to avoid.

Read MoreHow to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 2)

How to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 1)

March 26, 2010 NextDayFlyers

Recently updated on February 8th, 2021 at 07:07 pm

Introducing A Next Day Flyers Blog Series:
Part 1: 7 Tips for Landing Page Content that Sells

A landing page is basically any webpage where you are trying to send web traffic for a specific reason – such as buy, sign up, or find something of value. And we’re not talking about your home page here. We’re talking about a specific web page that you’ve developed which has specialized content – specialized content that goes hand in hand with whatever tool you used to drive the traffic to that landing page. Traffic-driving tools can include PPC (pay per click search marketing), banner ads, email links, and blog posts.1

Read MoreHow to Turn Your Web Traffic into Money with Awesome Landing Pages (Part 1)
Mobile Marketing Tips and Tools

Mobile Marketing Tips and Tools

March 19, 2010 NextDayFlyers

Recently updated on November 7th, 2017 at 12:52 am

Mobile marketing is hot – and getting hotter. Mobile phones are always with the user and they’re always on. The level of convenience, instant access and up-to-the-minute knowledge a mobile device gives us, makes us feel that we need them – which, let’s face it, is a much stronger pull on us than a mere want. Whether you’re a B2B or B2C Company and you’ve been contemplating bringing mobile marketing into the mix of web and direct mail campaigns you now run, here are some tips and tools to help get you started.

Read MoreMobile Marketing Tips and Tools