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Top Flyer Designs and Tips From Graphic Designers

Top Flyer Designs and Tips From Graphic Designers

Recently updated on January 19th, 2018 at 11:59 pmAccording to Direct Marketing Association (DMA), 89% of consumers remember receiving marketing flyers, which shows the value of the medium. 45% keep them. However, only 1% of them respond. It takes a proper marketing strategy and a great design, to make sure…

7 Tips For Teaming Up With Social Media Influencers

A marketer working with a social media influencer

7 Tips For Teaming Up With Social Media Influencers

June 29, 2016 Kevin Mark Rabida

Recently updated on January 19th, 2018 at 11:59 pmDid you know that the most trusted form of advertising is peer recommendation? According to global information company, Nielsen, 83%, or 8 out of 10 global consumers trust word of mouth recommendations from friends and family. Aside from that, around two-thirds say…

Tips & Bits #47: Extreme Brand Makeovers

October 10, 2011 NextDayFlyers

Companies seeking rapid growth and have ample resources to invest can reinvent an existing brand to uncover hidden potential and achieve financial success.

Here are some interesting case studies that can be used to inspire problem solving for other situations…maybe yours.

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Tips & Bits #42: Advertising and the Archetype

August 29, 2011 NextDayFlyers

Human beings are showered with promotional messages and visuals everywhere — on TV, in magazines, in the street, and even on the clothes of people walking by.…

Tips & Bits #31: Truth in Advertising

Tips & Bits #31: Truth in Advertising

June 6, 2011 NextDayFlyers

A Common Sense Guide for Your Business

The Ninth Commandment insists that we tell the truth. And as ordinary citizens we try our best to do so. But what happens when we put on our marketing hats? In recent years, it seems as if the rules have been tossed out the window.

Tips & Bits #30: Survey Says… Tips for Creating Effective Customer Satisfaction Surveys

Tips & Bits #30: Survey Says… Tips for Creating Effective Customer Satisfaction Surveys

May 23, 2011 NextDayFlyers

Listening to customers is a great way to fine-tune and improve your business and, hopefully, improve profitability while generating loyalty. But not all of your customers are forthcoming with their thoughts and opinions.

That’s why more and more companies are conducting customer satisfaction surveys. And while large corporations can afford to hire a J.D. Power & Associates to orchestrate an exhaustive study, you may not have the funds or the time.

Lucky for you—we are going to pass along some useful tips on how you can get this valuable information. By gaining insight into your customer’s wants and needs, you can make business and marketing decisions with greater confidence.

Tips & Bits #27: Loyalty Cards

May 2, 2011 NextDayFlyers

Recently updated on October 16th, 2017 at 10:35 pm

Is your wallet or purse overflowing with loyalty cards? If you’re like most people, you probably buy many things over and over again. A growing number of marketers want you to keep coming back for more when the time comes for you to refill, restock or replenish your supply of whatever product or service (usually a commodity of some kind) you need.

The Customer Loyalty Card is the vehicle of choice for many – and primarily small – businesses. (The big companies usually opt for those plastic cards with a magnetic strip on it and call it a club. And they’ll provide you with a mini version for your keychain, too.)

Tips & Bits #23: Trade Show Topics

April 4, 2011 NextDayFlyers

Recently updated on April 6th, 2011 at 04:16 pm

Trade Shows are a necessary evil that every business can either ignore or use to their advantage. If you’ve opted to participate, here are some ideas to help you maximize your results.

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