Don’t Miss a Print Marketing Opportunity this Mother’s Day
On Sunday, May 13th, family members will be running around like headless chickens trying to find the ideal gift to buy mom or trying to find a restaurant that isn’t completely booked up for Mother’s Day breakfast. Your business shouldn’t miss out on this massive marketing opportunity. People are looking for easy and hassle-free ways to please their mothers. Sending a mailer or creating a special promotion is the smart thing to do to get your name above everyone else’s.
The Mother’s Day period is an essential calendar date for restaurants, florists, jewelry stores, and department stores. It represents a huge boost in sales for businesses everywhere and it’s THE absolute number one day for anyone who owns a dining establishment. Companies such as Nordstrom’s, Olive Garden, Michaels, Zale’s, and Target report some of their best days ever at this time of year and promote heavily with mailers and other print promotions.
But it can also be a big time for local businesses, especially for the florist on the corner or the little neighborhood bistro. Print promotion has a big part to play in Mother’s Day celebrations and your business can benefit from a special Mother’s Day menu, or a special Mother’s Day discount coupon.
Here are 3 effective print marketing ideas to send to your customers this Mother’s Day:
A salon presenting a Mother’s Day “pampering” discount and a restaurant door hanger with gift coupon and menu printed on the back – great ideas for Mothers Day Door Hangers
This is one of the favorite print promotions of local businesses to get their name and number distributed around the neighborhood. And there is no better time than Mother’s Day for a local restaurant, florist or other business to bring their promotions right to the door of local families who are looking for the perfect bouquet or the ideal Mother’s Day Brunch to take dear old mom too!
Put a discount on your door hanger or advertise your Mother’s Day specials.
Discount Card Mailer with Pop-out Coupon
This is a great little product available from NextDayFlyers. Put your offer on a postcard mailer and send an additional discount card or promotion for customers to pop-out and present in your restaurant or store. The perf-out mailer is really different and engaging. Popping-out the discount is an almost irresistible urge for customers. Especially when you make the pop-out portion into a handy in-store gift-card, online discount, or other wallet-sized offer to take-away. This is great product and a great way to stand out from other mailers this Mother’s Day. It’s also available in a number of different pop-out shapes:
Menu sent as mailer and used on premises to create a more personalized Mother’s Day celebration.
Special Mother’s Day Menu’s
Restaurant owners can get the maximum benefit from Mother’s Day period by creating a special Mother’s Day menu. Printed for restaurant use or (even better) sent as a mailer to local families, it gives the impression that your restaurant is doing something special and personalized. It will make your restaurant seem like the better choice for celebration; mothers will feel far more pampered and “special” when presented with a menu that has been designed especially for them.
By making that extra effort to make a fuss of mother, it will make your restaurant a more popular choice for families looking for a restaurant to celebrate the big day!
Get all your mailers and other Mother’s Day marketing products from NextDayFlyers! Hurry! The deadline for Mother’s Day marketing is fast approaching!