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Month: July 2011

Copy Chat: A Lesson From Legend John Caples

July 1, 2011 NextDayFlyers

Recently updated on February 10th, 2021 at 04:57 pm

John Caples made a name for himself in advertising and revolutionized – if not created – the specialty of direct response. Learn about the man and discover his 7 principles that lead to effective advertising.

The Future of Graphic Design Software: E-readers and Tablets

The Future of Graphic Design Software: E-readers and Tablets

July 1, 2011 NextDayFlyers

Recently updated on October 17th, 2017 at 10:54 pm

Life used to be so simple. Designers created for print or the web, each had its own well-defined tools and workflows. But now designers face an overwhelming array of options for presenting information, from mobile devices like tablets and e-book readers to laptop computers and PCs — not to mention traditional ink on paper.