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Month: March 2011

The Art of Design #7: Menus

Recently updated on October 16th, 2017 at 07:47 pm

The right menu can make or a break a restaurant or bar. It literally can be the virtual representation of the food or drink you are about to present to your customer and help them decide whether they want the $5 shrimp cocktail or the $50 Filet Mignon. Folds, sizes, papers, coatings; the overwhelming amount of options available to the design of a menu offers another level of complexity to the design. Bottom line; it better be at its top form and be consistent with the image you are trying to portray at your restaurant… or you better start looking for another career.