Flyers Are a Great Way to Grab Customer Attention
Flyers are an easy and cost effective way to communicate with your audience. Whether you are a single individual, or a well established company. Because of their larger size, you can get more information out than would be possible on just a business card. You can use them to promote special offers, highlight unique company benefits and products, or let new customers know about you.
You can print custom flyers to promote what you offer, without spending large amounts on advertising, and because they are a tangible item, your customers can keep them until they need your service or product.
Get the most from your printed flyer with these tips:
Write a bold, memorable headline.
Offer a solution to a customer's problem or a benefit that will help them. Your customer thinks in terms of, "What's in it for me?" so cater to that mindset.
Create a look that matches your message.
Choose one key image. A strong, compelling visual will draw readers in.
Include endorsements and positive reviews from satisfied customers.
This builds integrity and trust for your product or service, and builds your customer base.
Include the important information.
Who, what, when, where and why. If your message is time sensitive, include the details to encourage customers to take action. If there are restrictions, include those too.
Hand out your flyers in the areas where most of your potential customers will be.
For example, if you are selling workout clothes, distribute your flyers in gyms or fitness centers. Targeting your reach will yield better results.
Direct your reader to pass the flyer on, and tell a friend.