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Tag Archive | " online marketing "

Online Brand Management Today

Friday, February 26, 2010

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Seth Godin, marketing icon and all around interesting guy, writes in his new book “Linchpin” that when it comes to brand management the most powerful people are those on the front line. That’s never been more true than today. It wasn’t that long ago that consumer opinion of a brand came from [...]

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Happy Valentine’s Day! – 29 Tips for Successful Valentine’s Day Marketing

Friday, January 29, 2010

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Valentine’s Day is nearly upon us, so loosen that belt and get ready for extra chocolate – and then some. Valentine’s Day, however, is not just about chocolate. It’s a holiday you can use to your marketing advantage no matter what you sell. “Give her what she really wants – a [...]

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Web Page Marketing: Getting Familiar with SEO and SEM Basics

Thursday, October 29, 2009

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Are you confused about SEO and SEM? There’s a lot to learn and even the terminology can be confusing. Here, we present the basics in terminology and process to help get you started. Often people will find your website by doing a search on a search engine – such as [...]

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Google Sidewiki: If You Have a Web Site Read This

Friday, October 16, 2009

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A new tool from Google just made controlling your brand online a little bit more challenging. Released on September 23,1 this toolbar-based plug-in allows you to add your own notes to any Web page – yours – mine – and anyone elses. In other words, “every page on your site now comes [...]

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