Ah, summer. Swimming pools, the beach, a nice cold drink on a sweltering day. No worries, right? Well, when the current economic times are combined with a potential summer slump, you might have a few marketing woes. To help turn your summer ROI from naught to a lot, here are 5 [...]
Continue reading...Thursday, May 28, 2009
We’ve all seen them – those big stand-out movie posters that are often better than the movie itself. Like miniature, inexpensive, billboards,1 effective posters with innovative designs, catchy text, and colorful presentations, are noticed and remembered. Poster printing will give you the exposure you need for a mass audience.2 An effective poster, [...]
Continue reading...Thursday, April 30, 2009
We’re all looking for ways to be marketing–wise, which means cutting costs while raising your ROI. Unfortunately, if you’re running a small business you may not have time to scan the internet for marketing blogs, webinars and forums.That’s why we’ve put together our own stimulus package filled with free goodies that will expand your abilities [...]
Continue reading...Wednesday, April 8, 2009
There’s no getting around it – if you’re in business you have to write headlines (or have them written) for emails, printed material, landing pages, adword ads, and oh, just about anything else that you send out from your business. Why are headlines so important? “On average, 8 out of 10 [...]
Continue reading...Thursday, February 19, 2009
Time to get honest, and a little Touchy-Feely Ever heard the old saying "one cannot save their way to revenue?" It’s true. When times are economically tough it might be tempting to cut your marketing to save money. However, think twice before making that decision. “The Profit Impact of Market [...]
Continue reading...Tuesday, February 3, 2009
4 Critical steps every small business should take. When one thinks “marketing” they often think big budget. However, some of the most essential steps to market your brand and look professional cost little to nothing. Donna Sozio1, a successful marketing entrepreneur and published author, applied this philosophy to sell her book, [...]
Continue reading...Friday, January 23, 2009
Postcards - even a modest marketing budget can make use of them, but there are so many different postcard sizes, how do you choose? Let’s consider the two most popular sizes - the 4×6 and the 5×7. When Graphics Count . . . use 4×6! Space To visualize a [...]
Continue reading...Monday, December 8, 2008
Check out the new Perf-Out Business Card Mailer! http://www.nextdayflyers.com/ndf/sites/ndf/product.php?fuseaction=105 —————————————————————————- 2009 is upon us, parties are being prepared and celebrations are being planned. This is the time of year not only for personal resolutions but for business marketing resolutions as well. As you prepare your marketing resolutions for the upcoming year, it’s important to take into account the marketing [...]
Continue reading...Monday, December 1, 2008
Check out the new Perf-Out Business Card Mailer! http://www.nextdayflyers.com/ndf/sites/ndf/product.php?fuseaction=105 —————————————————————————- Happy New Year! Well, almost…it’s just around the corner. Some people plan ahead, draw up a marketing plan and then stick with it throughout the year. As for the rest of us, well, not so much. If you are like many people who seem to get caught [...]
Continue reading...Sunday, October 5, 2008
When we talk about postcards, which have been around for 150 years, give or take (the private postal card was first developed by John Charlton in 18611), it’s easy to feel as if everything under the sky has already been tried. Not true! To spark your creative flow so you can come up with some [...]
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Thursday, June 18, 2009
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