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How to Write Sticky Copy for Print and Social Media

Fri, Jan 22, 2010

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How to Write Sticky Copy for Print and Social Media

Writing copy that is worth reading and sticks to your customer’s brain is important for both digital and print marketing if you want to connect, create relationships, and ultimately convert readers to customers.  But how do you do that?

Consumers are bombarded with thousands of messages daily, so having your “sticky message” be the one they post on the wall in their head can be a challenge. Here are some tips to get you started.

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Graphic Design Link Round Up #1

Fri, Jan 22, 2010

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Graphic Design Link Round Up #1

We are always trying to learn new things at Next Day Flyers, and here are 10 links that we found that we think will be helpful for you.

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18 Corporate Identity Graphic Design Samples

Sat, Jan 16, 2010

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18 Corporate Identity Graphic Design Samples

We all know how important branding is and that means your brand identity package needs to be very well designed or your maximum potential may never be reached. It is essential you hire a talented corporate identity designer to create your brand’s graphic design package such as a logo, business cards, flyers, letterheads, website and so on.

Everything needs to be consistent in style and it should project the exact image and message your brand is trying to spread. We have put together a great collection of corporate identity graphic design samples below as a source of inspiration for anyone looking to re-brand.

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Is Your Website’s Value Proposition Doomed to Failure?

Thu, Jan 14, 2010

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Is Your Website’s Value Proposition Doomed to Failure?

How to Raise Your Value Proposition from the Dead. A flashy red button here, a rotating image there, a little video here…cool, right? It has become easier and easier to fancy-up your home page with little to no effort or expertise. This is not necessarily a good thing.

All that fancy footwork merely serves as a distraction, rendering your value proposition DOA and effectively buried; never to be heard from again. Take a look at this simple example from Marketingprofs.com:

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14 Affordable Valentine Graphics to Spice up Your Marketing Campaign

Thu, Jan 14, 2010

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14 Affordable Valentine Graphics to Spice up Your Marketing Campaign

Here are 14 affordable Valentine graphics that you can use for a Postcard, Greeting Card, or any other marketing piece for this years campaign.

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20 Tasty Restaurant Menu Designs

Mon, Jan 11, 2010

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20 Tasty Restaurant Menu Designs

Thinking of starting a new restaurant or re-branding your current one? Don’t forget to get custom restaurant Menu Designs Printed! These are one of the most important parts of your brand package and will constantly be seen and used by your customers.

Your menu can be a powerful way to project a certain image upon your restaurant such as being “classy” or “fun”. The design should be consistent with your other branding and should be designed in the proper style so they are project the correct image. You may find it surprising how big of an influence your menus can have on your customer’s overall restaurant experience.

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Integrating Email and Social Media

Fri, Jan 8, 2010

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Integrating Email and Social Media

2010: The Year of the Tiger or the Year of the TweeMail? According to a recent Marketing Trends Survey, emails and social media are “the two top areas of marketing investment in 2010.”1 More than 1000 businesses worldwide claim a “positive economic outlook”2 and half said they are expecting their customers to spend more this year. 89% of the companies are either raising or maintaining their 2010 marketing budgets:1

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Sweet Spot #11: Winter Season with Style

Fri, Jan 8, 2010

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Sweet Spot #11: Winter Season with Style

Winter season is here and for the past two weeks I’ve been trying to grow facial hair to keep myself warmer. And the results are spectacularly – um – bad! Alas. It seems not everyone is blessed with the ability to grow thick and stylish facial hair. But never fear – Beardhead to the rescue! The Beardhead is a hat with an integrated beard and moustache to keep you warm and stylish all at the same time. So, when you’re out on the slopes this winter, enjoy and ride with style!

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25 Best Business Card Designs of 2009

Wed, Dec 30, 2009

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25 Best Business Card Designs of 2009

In honor of the new year and this past year we have rounded up some of the best business card designs of 2009. We have searched high and low in the design community for the greatest business cards to give you an idea of what designers are up to. We hope these great business card designs will inspire you and help you think of creative new ideas for your business card design projects of 2010.

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29 Inspiring and Creative 2010 Calendar Designs

Tue, Dec 22, 2009

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29 Inspiring and Creative 2010 Calendar Designs

The new year is almost here and to celebrate, we have found some fresh new 2010 calender designs from around the web. Every year talented graphic designers work their butts off creating creative new calendar designs for the upcoming year.

The best part is always seeing how creative designers get with their solutions for displaying the month, days and other important elements of the calendar, while still keeping functional. Check out these awesome designs below for some inspiration and feel free to link to any cool calender designs you have created for the new year.

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Why You Should be Gung-ho about Greeting Cards

Fri, Dec 18, 2009

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Why You Should be Gung-ho about Greeting Cards

Greeting cards stand out among the reams of junk mail we all receive. They are nice to look at (when done well), are a quick read, and make us feel good – perhaps because we associate them with happy announcements like weddings and parties.

According to a Hallmark Business Expressions survey, about two-thirds of the people said that when businesses send greeting cards showing “appreciation for a purchase or referral, the consumers are more likely to do business with the company again. Almost 75% said that they appreciate the gesture and they feel like the company really cares about them.”

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Sweet Spot #10: Here Comes Santa Claus

Fri, Dec 18, 2009

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Sweet Spot #10: Here Comes Santa Claus

To add the countless information you can find on Google, they now have an inside track on Santa Claus. I just read the most heart-warming story of how the North American Aerospace Defense Command (NORAD), of all places, got into the Santa tracking game on the Google Blog.

Check out the NORAD Tracks Santa site for the Christmas Countdown and fun family Christmas-themed activities, but the real headliner of the show happens on Christmas Eve, where you can track Santa’s path on Google Earth. Happy Tracking!

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Twitter – The Next Trojan Horse?

Fri, Dec 18, 2009

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Twitter – The Next Trojan Horse?

In case you haven’t heard the early morning buzz regarding Twitter, it was “hacked” last night, or redirected, by a group claiming to be the “Iranian Cyber Army.” Those who attempted to use Twitter ended up seeing a screen like this before Twitter went down for awhile.

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25 Cats Who Hate Christmas

Wed, Dec 16, 2009

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25 Cats Who Hate Christmas

I always think its funny when people dress up their cats for the holidays and while I am sure some cats love Christmas these cats below sure seem to be in “grinchy” mood! Feel free to add some funny “lolcats” style comments on these photos and post links to the pics or show us your own cats who hate Christmas photos! Happy holidays everyone and I hope these kitties get more into the holiday spirit this year.

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30 Apocalyptically Awesome Poster Designs for 2012

Wed, Dec 9, 2009

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30 Apocalyptically Awesome Poster Designs for 2012

There has been a lot of talk recently about 2012 and whether or not it will be the end of the world as we know it! December 21st, 2012 is said to be the end date of a 5,125-year-long Mayan Long Count calendar, which many people believe will be the end of the world, but others believe this is just the beginning of a new era and view it in a positive light.

What do you think? Will 2012 be the end of the world, will it be the start of a new era or will it just be another normal day? While you think of a response check out some of these awesome poster designs in honor or the 2012 phenomenon!

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