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Halloween Marketing Ideas: Go from Frightful to Delightful

9. October 2009

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Halloween Marketing Ideas: Go from Frightful to Delightful

There is no trick to deciding whether or not to market for Halloween. Halloween is a marketing scream coming in at a sweet 2.5 billion in sales, and candy is only around 1/3 of that.1 This means Halloween is second only to Christmas for generating income. It’s the third largest party occasion [...]

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Rounded Business Cards – Curves that Give You an Edge

1. October 2009

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Rounded Business Cards – Curves that Give You an Edge

Business cards are often your first visual handshake with a potential customer.  When done well, they can be a “compelling, response driving little advertisement.”1 Unfortunately, many business cards are not compelling, so they do nothing to stand out from the crowd of cards that we’re all given.

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Marketing: Give Back AND Get Ahead – New Program for Next Day Flyers

25. September 2009

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Marketing: Give Back AND Get Ahead – New Program for Next Day Flyers

Todays relationship-oriented marketing climate, combined with the current state of the economy, makes this the perfect time to create promotional programs that help your company grow, while at the same time increasing your profits. Lots of companies have programs that give back to the community. Target has their Target Resources Fundraising, Inc. [...]

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Branding Basics: Starter Questions and Tips

17. September 2009

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Branding Basics: Starter Questions and Tips

What’s Next? This month’s topic “Branding Basics” comes from Dena Smith. Congratulations Dena! She just won a credit for 100 free business cards.

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Market Smart: 5 Tactics to Boost Your Referrals

10. September 2009

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Market Smart: 5 Tactics to Boost Your Referrals

Seeking referrals from your current customers is one of the most cost effective methods for generating new clients to raise your bottom line. Here are 5 tips to give your referral program a boost.

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10 Terrific Twitter Tools and Tips

3. September 2009

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10 Terrific Twitter Tools and Tips

If you’re thinking about starting on Twitter this tells you what it is.

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Back to School – Do it Now, Do it Smart

30. July 2009

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Back to School – Do it Now, Do it Smart

In the current economic climate you might feel you’re beating your head against the wall when it comes to marketing. Should you even have a back to school campaign? Is it worth the effort? Well, according to a recent article on Marketingprofs.com

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Direct Mail Marketing – Is your Direct Mail Stale?

20. July 2009

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Direct Mail Marketing – Is your Direct Mail Stale?

We’d all like an ROI that’s 10 times greater, but if you’re still operating your direct mail campaigns in the dark ages of doing generic batches and blasts, well let’s face it, you’re losing money.

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5 Hot Ideas to Take your Summer Marketing from Fizzle to Sizzle

18. June 2009

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5 Hot Ideas to Take your Summer Marketing from Fizzle to Sizzle

Ah, summer. Swimming pools, the beach, a nice cold drink on a sweltering day. No worries, right? Well, when the current economic times are combined with a potential summer slump, you might have a few marketing woes. To help turn your summer ROI from naught to a lot, here are 5 [...]

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What’s Next?

18. June 2009

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What’s Next?

2 Weeks ago, we began a monthly feature where we asked you, the blog readers, to send in your blog topic suggestions for a chance to have your idea featured as well as 100 FREE business cards for the idea.

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Does Your Company have the Vision for Growth?

11. June 2009

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Does Your Company have the Vision for Growth?

Creating Mission and Vision Statements Have you asked yourself lately where your company will be five or more years from now? Knowing what you want your company’s future to look like is crucial for growth1 and vital for effective business planning. After all, if you don’t know where you’re going you won’t [...]

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Can Father’s Day Marketing Really Raise Repeat Business?

4. June 2009

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Can Father’s Day Marketing Really Raise Repeat Business?

The current estimated number of fathers across the nation is 66.3 million.1 Yet, one of the most underappreciated holiday’s is Father’s Day. Now, let’s not compare Dad’s Day sales with Mother’s Day sales. We all know that Mother’s Day takes the bouquet when it comes to gift-giving. Perhaps because the holiday [...]

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Poster Power – Poster Design, Marketing, and Printing

28. May 2009

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Poster Power – Poster Design, Marketing, and Printing

We’ve all seen them – those big stand-out movie posters that are often better than the movie itself. Like miniature, inexpensive, billboards,1 effective posters with innovative designs, catchy text, and colorful presentations, are noticed and remembered. Poster printing will give you the exposure you need for a mass audience.2 An effective poster, [...]

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A Next Day Flyers Internet Marketing Stimulus Package – ALL FREE

30. April 2009

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A Next Day Flyers Internet Marketing Stimulus Package – ALL FREE

We’re all looking for ways to be marketing–wise, which means cutting costs while raising your ROI. Unfortunately, if you’re running a small business you may not have time to scan the internet for marketing blogs, webinars and forums.That’s why we’ve put together our own stimulus package filled with free goodies that will expand your abilities [...]

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5 Low-Budget Ways to Build Revenue with Email Marketing

23. April 2009

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5 Low-Budget Ways to Build Revenue with Email Marketing

These days, it seems like everyone is looking for creative ways to make money without spending it. Sounds impossible right? And we all know that email is a great way to get your message across to your clients, but not everyone knows there are some simple things you can do to build revenue [...]

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