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Using Social Media, Mobile Phones, and Elf Heads for Holiday Marketing

19. November 2009

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How many consumers will use digital tools such as social media and mobile phones this holiday shopping season? If you guessed about one in five (nearly 17%) you would be correct.1 Take a look at the stats below when you’re fine tuning your social media and mobile holiday campaigns – it [...]

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5 Free Marketing Tips to Increase the Visibility of your Business

13. November 2009

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What’s Next? This month’s topic "Successful Marketing Ideas to Increase the Visibility of Your Business” comes from David Keane. Congratulations David! He just won a credit for 250 free business cards. 5 Free Marketing Tips to Increase the Visibility of your Business Wouldn’t it be great if we all had hefty budgets to help us [...]

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Cutting Edge Marketing: Using Custom DVDs and CDs

5. November 2009

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Creating a stand-out brand experience for your company is getting harder. The competition is worldwide and at the click of a mouse, potential customers can compare benefits, prices, and find out what kind of experience previous customers have had. Nowhere to run, nowhere to hide. This means it’s more important than [...]

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Web Page Marketing: Getting Familiar with SEO and SEM Basics

29. October 2009

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Are you confused about SEO and SEM? There’s a lot to learn and even the terminology can be confusing. Here, we present the basics in terminology and process to help get you started. Often people will find your website by doing a search on a search engine – such as [...]

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Holiday Email Marketing – HoHoWhat? Already?

22. October 2009

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Last year we did some holiday marketing articles for those who tend to procrastinate, such as Last Minute Marketing (well, hey, we are Nextdayflyers after all). No doubt, for the last minute planners in the group, we’ll do some similar marketing tips this year, as well. However, for those who like [...]

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What Else is Google Up To? Just Put Your Lips Together and…Hum

22. October 2009

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According to TechCrunch.com, Google is just about to launch a music service in the United States (they have one in China but supposedly this one will be quite different.) Rumor has it, the announcement date for this service will be Oct. 281 and Google is partnering with iLike and Lala for [...]

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Google Sidewiki: If You Have a Web Site Read This

16. October 2009

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A new tool from Google just made controlling your brand online a little bit more challenging. Released on September 23,1 this toolbar-based plug-in allows you to add your own notes to any Web page – yours – mine – and anyone elses. In other words, “every page on your site now comes [...]

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Halloween Marketing Ideas: Go from Frightful to Delightful

9. October 2009

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There is no trick to deciding whether or not to market for Halloween. Halloween is a marketing scream coming in at a sweet 2.5 billion in sales, and candy is only around 1/3 of that.1 This means Halloween is second only to Christmas for generating income. It’s the third largest party [...]

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Rounded Business Cards – Curves that Give You an Edge

1. October 2009

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Business cards are often your first visual handshake with a potential customer.  When done well, they can be a “compelling, response driving little advertisement.”1 Unfortunately, many business cards are not compelling, so they do nothing to stand out from the crowd of cards that we’re all given.

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Marketing: Give Back AND Get Ahead - New Program for Next Day Flyers

25. September 2009

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Todays relationship-oriented marketing climate, combined with the current state of the economy, makes this the perfect time to create promotional programs that help your company grow, while at the same time increasing your profits. Lots of companies have programs that give back to the community.

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